Now we are laying the foundations for our business. We have purchased our Domain name and set up our hosting. We are now ready to attract potential buyers to our business. To do this we need to be able to communicate with them. So we set up an Auto -responder which allows us to respond to people automatically day or night. In this way we can run our business on autopilot. It allows us to tend to our business at a time of our choosing thus giving us more of that time freedom that so many of us so badly need.
I set up my Auto-responder on Aweber mainly because that’s what was recommended to me. There I store my messages that are sent to people who request information from me. For example if someone subscribes to my updates they will get an email asking them to confirm their subscription. Having confirmed they then get an email from me thanking them for subscribing. This is called double opt-in and eliminates any issues in relation to Spam. There is also an unsubcribe link at the bottom of each email once again ensuring that I am fully compliant with Anti Spam regulations.
Rember this is a business and it is best to adhere to best business practices and any regulatory requirements in order to keep it up and running on a continuing basis.